The shortening service tr.im is closing down, for want of a business model:

Of the url shortening services:
Tinyurl.com is the big daddy of them all, and generates a large amount of traffic even to its own site, but as far as I am aware even that is a spare time project, which now runs in “maintenance mode”.
Bit.ly has been best of breed for some time by providing a portfolio of statistical services, and other features.
ow.ly is the in house shortening service at Hootsuite, which is established as the leading service for managing multiple Twitter accounts.
I think there is an analogous lesson for another zero monetary cost but time-sink activity - blogging.
As a bolt-on commentary or marketing channel, whether to a consultancy business, a political career, or as a “proof” of ability as a writer, blogs add enormous value; as a standalone platform, they can be a time (and therefore money) pit.




First Drop
Now you can set it up so that whenever you drop something into the box, it gets posted to Twitter. At the top of the screen, you will see: drop.io/whateveryoucalledit/settings. Click on “whateveryoucalledit”. This will take you back out of settings and into your box. Underneath that, you see three tabs: add, view, share. Click the Share tab. On the list, click “Twitter”, then enter your Twitter logon details. Click the big “subscribe button”. Done!


